Account Executive

June 28, 2018
  • Full Time
  • Dubai

As a Sr/Account Executive you will be responsible for executing daily, weekly, monthly, agreed plans with clients, pertaining to improving their social media presence, and meeting their online marketing strategies. You will closely work with an Account Manager to understand better client needs, strategy, guidelines, and ensure all involved parties (content team, designers, and others) are in line with the clients needs. Your primary duties, but not limited to, include:

  • Work with client and Account Manager to contribute on social media strategies, that collaborates with marketing, PR and advertising campaigns, research top influencers, competitors, and trends in clients’ industries.
  • Create timely and engaging content plans optimized for platform used and intended audience.
  • Knowing what type of content works best on what platform, optimizing content accordingly, as well as understanding the different nuances of each platform.
  • Set guidelines for supporting team members including community managers/customer service on how to interact with target audience
  • Conceptualize engaging and professional visuals / videos / content with creative team (designers / copywriters), that reflect client and their brand personality and objectives.
  • Customize social media pages/platforms, and develop supporting offline collateral, by creating original content.
  • Optimize SEO by aligning it with the overall social media plan.
  • Analyze and report social media actions on a monthly basis for successes and new opportunities.
  • Stay current with social media trends and tools – includes attending networking and educational events, reading blogs, and listening to podcasts.
  • Monitor the social media platforms
  • Track social media influencers
  • Continue to refine and define our social marketing process.
  • Work with teams to create a solid branding message that’s reflected across client’s image
  • Attend events when required and live coverages
  • Continuously brainstorm for new campaigns and ideas with team members
  • Work towards bringing more leads and upselling

QUALIFICATIONS, EXPERIENCE, SKILLS & COMPETENCIES:

  • Bachelor Degree in Mass Communication, Business Management, Advertising and Marketing, or any other related field
  • Up to 3 years of social media marketing experience
  • Excellent English communication skills & and an eye for details, Arabic will be an advantage,
  • Experience in project management and project management
  • Experience in social media platforms including but not limited to Facebook, LinkedIn, Instagram, Snapchat, Google Communities, Twitter, YouTube, and more.
  • Knowledge of social media and analytics software (Hootsuite, Google Analytics, Facebook Insights, etc.).
  • Working knowledge of social media paid advertising campaigns including Facebook, LinkedIn and Twitter.
  • Exceptional time management skills including the ability to handle multiple clients with changing priorities.
  • Strong understanding of social media content best practices & guidelines
  • Strong understanding of UAE market including dialect, culture, and political landscape
  • Proven ability to collaborate across division to implement processes and achieve results. Track record of building and maintaining productive relationships with multiple stakeholders, including working closely with department heads.
  • Ability to prioritize, multi-task efficiently and respond to ongoing requests in a timely fashion.
  • A passion for all things digital

PERSONAL INFO

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ABOUT YOU

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