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IGTV series: New Upgrade for Exposure

November 18, 2019

IGTV series: New Upgrade for Exposure

Binge-Watching series on Instagram? That sounds fun!

Winter is coming for sure but not with a new “GOT” season and another raid is set to happen but not by “Vikings” as well, it’s Instagram’s time to shine by announcing a new tool designed to improve IGTV’s functionality with IGTV series, which is supposed to help creators organise and roll out their IGTV videos in their very own categories.

Cool right?

Now creators can produce their own series on Instagram by posting ongoing long-form video content on IGTV which is a new way for reaching out to audiences and gaining followers, therefore widening their exposure as a result.

Don’t miss out on new episodes,

Here’s what you need to know about Instagram’s new IGTV Series Tool. 

Much like YouTube, IGTV Series Tool lets creators organise their videos into cohesive series, allowing viewers to watch the episodes sequentially. So when a viewer watches an episode in the series, the next one will automatically be recommended for continued viewing.

Ok maybe it’s not quite similar to NETFLIX but it is still a huge leap and an ongoing improvement for Instagram’s functions and tools especially when it comes to the IGTV section. 

Fine! you won’t be able to watch your favourite TV shows on it but still, if you are a social media enthusiast and following specific people or pages, you might want to know about the next “easy recipe” lets say or someone’s awesome new stunts, you really might want to benefit from this new cool feature and subscribe for a personalized notification that will alert you once a new episode is screening.

But if you are a creator, you would really want to know about this easy process of setting up your own IGTV series; check this out it’s simply straightforward:

Start by uploading a video to IGTV, Select a cover photo for that video then you’ll notice a new option in there to “Add To Series”. If this is your first time, then you’ll be asked to create a series that requires a name and description. Click on “Post” to upload the IGTV Video within that series and that’s it. 

Removing the video is also as easy as adding it, just go to that video and select “Remove From Series” option in the overflow tab, and it’s done.

it is also easy to add existing IGTV content to a series! Just select the IGTV tab from your profile, tap on the video you’d like to add and click “Edit” then tap on the “Add to Series” button and voila. Done!

Don’t forget to encourage your fans to turn on their notifications for your IGTV series so they never miss out on any new content! 

To set up the notifications, just click on the series title and hit “Turn on IGTV Notifications” on the bottom right corner.

Piece of cake huh?

Let’s wait and see how this will turn out for Instagram, will it be the new hit in the world of Social Media or not?

Stay tuned to find out more about the latest social media trends through next week’s edition of #SocialSpeak.

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