Tag: social media

The five types of #McWhooper fans right now

August 27, 2015

Burger King invited its archenemy; McDonald’s to join hands in making every burger lover’s dream come true… The McWhooper. The goal? To operate one restaurant for one day staffed by employees of both companies and selling a burger called the McWhopper, a blend of the Big Mac and the Whopper, the best-selling burgers at McDonald’s and Burger King. Since, McDonald’s oh-so-politely (NOT) declined, millions of hearts were broken last night and we’re talking about the collateral damage. Continue reading

Google Now: Your Digital ‘Better Half’

May 31, 2015

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For five years, iPhone and Android have always been at odds, with Android grabbing the headlines and iOS falling slightly short. Closed vs. open; Design vs. customization, those lines have become blurred ever since. The two operating systems were continuing to converge, until Thursday. The goose-chase became even harder on Apple when Android became more compelling, and Google I/O 2015 just got ahead of itself with Google Now on Tap. A digital soul mate to its users and a threat to Apple’s OS, this new technology may just be ‘The One’ we’re all waiting for.  Continue reading

Discovering Facebook Plugins

April 19, 2015

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Facebook is currently facing a ‘needle in a haystack’ situation. Finding a brand that entices you to come back for more is becoming increasingly difficult and becoming a brand ‘people are talking about’ is even harder. To amplify your page impressions, we recommend utilizing simple plugins that ensure finest connectivity and easy sharing. Here are a few new (and old) must-haves: Continue reading

What it’s like to be in Social Media

March 10, 2015

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Spoiler: We don’t FACEBOOK all day.

We spend most part—maybe all—of our day on Social Media, springing from platform to platform, scheduling posts, strategizing ahead and keeping up with our klients (Yes, I went there). From worrying endlessly about Facebook’s organic reach regression to enlightening my clients on what really happens after you ‘follow’ people on Twitter and spending my time Instagramming through dinner (and consequentially making it cold), I’ve come to realize – Social Media is NOT just a job, it’s a lifestyle. Continue reading

Is the Social Media Party Ending?

January 12, 2015

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In 2014, marketers have observed the descending graph of organic reach on Social Media and the increasing need for paid advertising budgets to reach the right people. Various ‘thought leaders’ have also been telling businesses to stop ‘wasting’ their time and efforts on Social Media. These rumblings have become louder towards the tail end of the year, making experts, brands and stakeholders question – Is the Social Media party ending? Continue reading

“When I grow up, I want to be a YouTuber.”

December 11, 2014

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If you know a young social media user who spends a considerable amount of time on the Internet, chances are, you have heard them say, “When I grow up, I want to be a YouTuber.” It’s an ambiguous concept to many, loose around the edges, and surrounded by clichés us ‘millennials’ are dealing with. In an attempt to contemplate a response to any critics who believe social media is temporary and being a YouTuber is not a real job, here are our arguments. Beware, you will be turned. Continue reading